Viral sensation and socially conscious nonprofit performs in the Valley
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Viral sensation and socially conscious nonprofit performs in the Valley

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  • Liz Lastra/Evolve PR and Marketing

The Divine Direction Photo Courtesy Of MusEffect

MusEffect, a nonprofit that uses elements of film and spoken word to empower social consciousness and healing during its performances, is excited to announce their first tour stop in Arizona December 7-10 at Phoenix Center for the Arts.

The nonprofit’s popular PSAs have shed light on some of the most difficult social issues.

Viral sensation and socially conscious nonprofit performs in the Valley TheDivineDirection

The Divine Direction photo courtesy of MusEffect

One campaign—aimed at cyberbullying—generated more than 1.2 million views on YouTube.

MuseEffect’s stage show, The Divine Direction, focuses on issues such as marriage equality, domestic abuse, cyberbullying, addiction, mental illness (depression), female empowerment, deception, forgiveness and patience.

Creative Director, Jessica Starr and Technical Director, Nik Gravelle are both Valley natives and professionally trained in Phoenix.

Using Starr and Gravelle’s unique multi-media delivery, controversial topics are tackled through these performances.

Who: MusEffect presents, The Divine Direction

What: MusEffect will be offering six exclusive shows for students in the Valley. Schools are encouraged to bring their students to the theatre for a private performance of The Divine Direction with a special Q&A after each performance. On December 9 and 10, the nonprofit will hold evening performances for the community. There will also be a special dance workshop on Saturday, December 10, from 10 a.m.-3 p.m. at the Phoenix Center for the Arts.

When: Dec. 7-9 from 9 a.m. and 11 a.m. (schools only)
Dec. 10 from 10 a.m.—3 p.m. (workshop)
Dec. 9-10 from 7 p.m.—9 p.m. (Open to the public)

Where:  Phoenix Center For The Arts at 1202 N 3rd Street in Phoenix, AZ

Cost:  Schools pay $9 per student when they book Dec. 7-9 for either the 9 a.m. or 11 a.m. slot.

The workshop on Dec. 10th is $78.50 and the evening performances for the public on the 9th and 10th are $25 per person or $12.50 per student.A bundle pack for an evening show and full workshop is available for $88.50. To purchase tickets, visit

For more information on MuseEffect visit or like their Facebook page at


MusEffect is a non-profit organization committed to fostering a constructive dialogue on social issues through performance art, while enriching and empowering audiences of all socioeconomic backgrounds. MusEffect explores topics relevant to today’s society with a purpose to ignite personal initiative and encourage healing. To experience “the MusEffect” is to feel the synergy between art, intellect and intention. These three principles, woven together, cultivate positive and permanent changes that elevate the quality of life among our participants. For more information please visit